Journal

Article
Social CRM, RMO and business strategies affecting banking performance effectiveness in B2B context
Journal
Journal of Business & Industrial Marketing (ISSN: 08858624)
Volume
30
Issue
6
Year
กรกฎาคม 2015
Page
742-760
Class
นานาชาติ
DOI
http://dx.doi.org/10.1108/JBIM-02-2013-0039
Related Link
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