# | Document title | Authors | Year | Source | Cited by |
1 | Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty: The case of a commercial bank in Thailand | Wongsansukcharoen J. | 2022 | Journal of Retailing and Consumer Services 64 | 77 |
2 | Social CRM, RMO and business strategies affecting banking performance effectiveness in B2B context | Wongsansukcharoen J., Trimetsoontorn J., Fongsuwan W. | 2015 | Journal of Business and Industrial Marketing 30(6),pp. 742-760 | 48 |
3 | Effect of innovations in human resource practices, innovation capabilities, and competitive advantage on small and medium enterprises’ performance in Thailand | Wongsansukcharoen J., Thaweepaiboonwong J. | 2023 | European Research on Management and Business Economics 29(1) | 45 |